It’s really easy to double or even triple your sales by doing one thing really well…
Follow Up… Keep in touch with your prospects and remind them of your products and services and that they can buy from you.
For many years, before I started using the Internet, I relied on traditional marketing strategies like newspaper advertising and direct mailing to find new customers. While these methods still work they are expensive and tracking their effectiveness is difficult.
Marketers have also learned over the years that it can take 7, 8, 9 or more contacts with your prospect before they buy from you.
People simply forget to order, or they’re busy at that precise moment and intend to order later and then never get around to it.
They might not need your product just then but a month later they may be looking for just what you’re selling. If you’re not constantly reminding them you exist they’ll forget about you and find a solution to their needs elsewhere.
So How Do You Follow Up?
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